Aaron Greenberg, Vice President of Xbox Games Marketing, has posted a brief statement on Twitter in response to earlier reports that the video game Hi-Fi Rush “didn’t make the money it needed to make.”
Industry Insider Jeff Grubb stated in the most recent episode of the Game Mess Decides podcast that Hi-Fi Rush “didn’t make the money it needed to make.” The comment was taken up by everyone in the industry, which prompted Aaron Greenberg to clarify the situation.
On Twitter, Greenberg said, “Hi-We and our athletes saw a breakthrough success with Fi RUSH in all of our major measurements and expectations. With this unexpected release, the Tango Gameworks team has exceeded our expectations, and we couldn’t be more pleased with their work.
Jeff Grubb, on the most recent episode of Game Mess Mornings on Giant Bomb, spoke in response to the remark made by Greenberg by saying, “OK, that’s fine, we’ll leave it as that.” The statement was presented to him before Jeff Grubb commented.
The prior coverage has caused the gaming community to speculate on various absurd topics, such as the possibility that Microsoft would stop supporting the Xbox platform and other ideas.
As of March 1, Bethesda reported that the game had amassed two million players. Late in February, the director of the game, John Johanas, stated that the video game had garnered 10,000 reviews on Steam after it had been available for about a month.
Greenberg’s comments have solidified Xbox’s view that the choice to shadow-drop the game was right, and the company appears to be unwavering in its conviction.
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